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Brand Launches·Celebrity Brand Reveal·2024

WE Beauty Launch

For WE Beauty.

ClientWE Beauty
Year2024
IndustryBeauty & Cosmetics
TypeCelebrity Brand Reveal
LocationBaghdad
Attendance100
The brief

The official launch gala for WE Beauty was delivered through complete spatial design, technical production, and event management. Attended by over 100 premium guests, industry elites, and influencers, the high-profile launch featured star-studded appearances by celebrated Lebanese artist Wael Jassar and singer Sara Mohamed. The operational scope involved designing luxury environment aesthetics and visual branding, constructing the main stage equipped with advanced line array sound and dramatic lighting for live musical performances, and managing red-carpet celebrity protocols.

Gallery

From the room.

Coverage

On the record.

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